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Web of Proceedings - Francis Academic Press

2019 International Conference on Emerging Researches in Management, Business, Finance and Economics (ERMBFE 2019)

Shanghai, China, from 2019-10-15 to 2019-10-16

Dr. Xiaojun Lu, Shanghai University of Finance and Economics (Eds.)

ISBN: 978-1-913428-76-1  

Table of Contents

Published online: 24 Nov 19

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Statement of Peer Review

Published online: 24 Nov 19

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Session 1: Management Science

Research on Regional New Professional Farmer Cultivation System Based on HR Energy Field Principle

Zhang Zhengjie, Zhang Zhiyu, Zhou Haonan, Dai Fuliang, Zu Xu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.002

Research on Difficulties and Countermeasures of Safety Management in Compulsory Isolation Drug Addiction Treatment Center

Hu Zhanlei

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.008

A Study on the Breadth, Depth and Performance of University-industry Collaboration

Aoqi Xie, Shuhan Li

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.011

Research on Risk Points and Countermeasures of Poverty Population Returning to Poverty in Deep Poverty Areas

Aoya Hao

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.015

Research on the Impact of Abusive Supervision on Informal Field-Based Learning

Wang Jinghan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.017

Analysis of Signage Strategies to Reduce Misuse of Disabled Parking at a University Campus

Weite Lu, Upali Vandebona, Masaru Kiyota, Haiqiang Liu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.019

Research on Innovation of Information Collaborative Promotion Mode between Watershed Management and the River Chief System from the Perspective of Collaborative Governance

Zhongyao Cai, Chuyue Hong, and Jingjing Zhang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.033

Inter-organizational Cost Management Framework and Implementation Path of Product and Relation Dimensions under Accounting Information

Shi Huanhuan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.037

Research on the Integration Path of Computer Application Technology and Information Management

Zhang Lihao

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.047

Research on Spatial Planning System and Construction of Yellow River from the Perspective of Natural Resources

Shao Zhanchi, Wang Chuanming, Xiao Xiang, Wang Pengfei, and Li Haonan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.050

Research on Enterprise Financial Management and Enterprise Financing Channel

Jiamian Wu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.055

The Application of Performance Appraisal in the Administration of Higher Vocational Colleges

Jihua Li

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.060

Research on the Construction of Commercial Operation and Management Mode of Jiangxi Outdoor Music Festival

Linfei Wang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.070

Research on the Competence of College Counselors and the Development of School Human Resources Management Based on Developmental Concept

Yongjun Zhen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.075

Effect of Nursing Management in Humanized Hospital on Reducing Nurses' Psychological Stress and Improving Nursing Satisfaction

Zhang Yuxin, Wei Yanlan, Su Yunfang, Shao Linqi, Li Dongzhu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.092

Human Resource Management Reform and Innovation in Edible Fungus Manufacturing Enterprises

Yi Xia

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.100

Practical Dilemma and Development Suggestions of Sports Public Service Supply in Minority Areas

Chenyang Xia, Yanqiong Feng, Yihan Zeng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.105

Talking about the Rule of Rites in Modern Society

Rao Xueling

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.114

Study on the application of information construction in personnel management of colleges and Universities

Lu Zhanjun

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.121

Research on the Implementation of Party Building at the Grassroots Level

Song Ruochen, Li Haipeng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.124

Risk Management Research of Aviation Dangerous Goods Transportation and Storage

Yunpei Wang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.135

Research on Optimization of Administrative Management Path of Higher Vocational Colleges Based on AHP

Yang Yong

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.139

Reconstruction and Rebuilding of Community Governance Unit

Dong Mingwei

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.141

An Analysis of the present situation and Development Direction of Enterprise Business Administration

Tian Gan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.144

Research on Competency Model of Chief Quality Officer

Wan Wei

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.148

Opportunities and Challenges of Enterprise Management Accounting in Big Data Era

Zhang Xianqin, Yang Dezhi

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.151

Exploring a New Method of Cost Management for Modern Hospital Construction Projects

Guo Ying

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.155

Evaluation of Third Party Scientific and Technological Achievements in Library Information Services

Hairong Li

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.166

Reform Ways of Human Resource Management in Enterprises Based on the Big Data Era

Xiwen Huang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.169

Session 2: Finance & Economics

Research on the Sustainable Development of Cruise Tourism Industry

Jie Kong

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.005

Tangled, Hesitated and Joining: Japan's Strategic Orientation under the “Belt and Road” Initiative

Hu Yingzi

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.009

Explanation of Mean Regression Phenomenon of Capital Market Volatility

Wang Shengyu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.014

Research on the Formation Mechanism of International Financial Market Benchmark Interest Rate Based on Data Mining Technology

Chen Guangyao

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.021

Research on the Impact of Agricultural Industrial Structure Adjustment on Agricultural Labor Productivity Based on Trade Channels

Fan Yihan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.023

Research based on the Term Structure of China's Bond Interest Rate

Ziyue Zhang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.026

Research on Investment and Financial Management Capability and Strategy Based on Internet Finance

Huang Sujuan, Jin Yanjun

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.028

Research on Security Auditing Technology of Chemical Enterprises for Big Data

Zhou Fuping, Fang Minying

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.032

Exploring the significance of the connectivity between China and ASEAN under the One Belt One Road Initiative

Na Wei

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.035

Comrade Xi Jinping’s Economic Values from a Global Perspective

Jianhua Sui

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.043

Research on financing problems and countermeasures of small and medium-sized enterprises

Wu Mingsheng, Chen Mansheng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.045

An Empirical Analysis of the Factors Affecting the Profit of Port Shipping Industry-The trend of “One Belt, One Road” and breakthrough

Huang Ling, Yao Jun

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.048

Technical and Economic Analysis of Rural Tourism Resources Development

Yuji Liu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.054

Research on the Development Path of Green Brand in Rural Areas Promoted by Rural Revitalization

Sumei Zeng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.058

“Going Global” Strategy Research: Explaining the Theory of International Business Theory

Weiwei Chen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.063

The Impact of Sandbox Mechanism on China's Financial Innovation Supervision

Ning Han

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.066

Research on the Effect of Internet Financial Payment on Financial

Li Li

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.068

Research on Personal Income Tax Planning of University Teachers under the New Tax

Aixia Chen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.072

Regional Study of Urban Landscape in Guanzhong Area Based on the Background of the Belt and Road

Weiwei Xing

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.074

The Influence of the Reform of the Camp on the Financial Management of Small and Medium-sized Enterprises and the Countermeasures

Zhijie Huang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.077

Analysis of Socialist Political Economy Theory System with Chinese Characteristics Based on the Development of Political Civilization

Ming Zheng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.081

Analysis of the Value of Local Culture under the Strategy of Rural Revitalization

Hao Zheng, Chuanyuan Peng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.084

The Main Constraints and Countermeasures of China's Auto Finance Development under the New Situation

An Mingming, Zhang Lei, Yang Yuqi

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.086

Status and Countermeasures in the Development of Intelligent Manufacturing Industry in China

Lou Yuxiao

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.088

Analysis of the Influence of Rural Financial Development on Rural Economic Growth

Wei Zheng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.090

Asset Allocation of Sovereign Wealth Funds with Predictable Returns in Emerging and Imperfect Markets

Jiong Huang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.096

An Empirical Study on the Impact of Enterprise Knowledge Capital Investment and Intellectual Capital on Firm Performance

Jianjun Sun

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.098

Researchon Quality and Safety Guarantee of Agricultural Products Supply Chain Basedon Platform Economy

Jin Xiaochen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.101

How has the oil industry affected macroeconomic activities in Nigeria?

Shuyue Zang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.106

Study on the influence of financial agglomeration and economic growth in Shaanxi province

Shen Yachen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.111

Research on the Development Trend and Innovation Path of Leisure Sports Industry under the Background of “Internet+”

Wu Luzhen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.113

Study on the Threshold Effect of Urbanization and the Income of Farmers and Herdsmen in Inner Mongolia

Xinle Shen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.117

Research on energy consumption and sustainable development

Xuefei Hong

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.122

Expanding Application of Cost-Volume-Profit Analysis under Uncertainty

Lu Yanrong, Zhu Xueyi

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.127

On the Impact of Financial Services on the Development and Innovation Ability of Small and Medium-sized Technological Enterprises

Ma Fushan, Shao Chunhui

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.133

Discussion on Tax Policy and Management from the Perspective of Internet Economy

Xiong Hui

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.137

Dynamical System and Risk Control of Rural Land Transfer

Wu Quan, Wang Guihua, Fu Xinyue

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.142

An Analysis of the Economic Development Prospects and Strategies of Rice Industry

Li Guang, Ren Jun

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.150

Research on the Influencing Factors of Chinese Enterprises' Overseas Mergers and Acquisitions in the Process of Globalization

Liu Linxin

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.156

Research on Independent Product Design in Tourism Economic Projects in Research Travel

Ma Yue

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.158

Theoretical Exploration on How to Realize the Shrewd Contraction and Planning Theory of Old Cities in China

Luan Zhili

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.160

Study on the Practical Application of the Principle of Tourism Market Economy in Regional Research Travel

Ma Yue

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.165

Interpretation of Das Kapital and the Socialist Market Economic Theory with Chinese Characteristics

Runtian Lin

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.171

The Research on Evaluation Index System of Island Tourism Sustainable Development

Haiyan Jin

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.174

Research on Debt Financing Status and Countermeasures of commercial complex built on subway

Yujie Tong, Yaping Xu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.176

An in-depth discussion of risk management in financial markets

Haoran Wen

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.178

Research on The Development of Yunnan Characteristic Towns in the New Era

Wenjun Tang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.182

The Influence of Platform Economy on the Development of Education Industry

Cai Yudie

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.184

Research on the Mechanism of China's Cultural and Creative Agglomeration and Industrial Efficiency

Wang Juan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.187

Session 3: Marketing and Business

Research on the current marketing situation of new media enterprises

Yanrong Qiao

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.004

Tourism Promotion Strategy of Characteristic Towns in the Context of New Media

Xiong Jinyin

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.040

The creativity and performance of public service advertisements in the new media environment

Chen Lina

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.042

Precision Marketing on the Background of Big Data

Jianying Yong

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.057

Research on the Marketing Efficiency Improvement Strategy of Entrepreneur Super Retail Enterprises Based on Big Data

Chuanfang Weng, Weihua Du

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.082

The role of new media and advertising media in film distribution in the Chinese market

Sun Mengyang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.104

Research on the Application of Big Data Based on Core Customers in Regional Brand Marketing

Guo Xiaoyu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.110

Research on Integrated Marketing Communication Strategy of Tourism Brand

Xu Chaohong

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.126

Research on the Mode of China's SMEs' International Marketing Entry Mode

Miao Jinsheng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.147

Research on Green Agriculture Marketing Strategy Based on Internet + Background

Wang Delu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.163

Analysis of influencing factors of Chinese female college students' lipstick purchasing decisions

Li Zhixuan, Gao Hanchen, Liang Feifan

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.170

Session 4: E-commerce

Research on Marketing Ability and Its Performance Impact Based on Collaborative E-commerce

Rong Kuizheng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.001

Research on the Joint Distribution Mode at the End of Rural E-commerce Logistics in Ling Shan Region

Huang Guiyuan, Sam-Hyun Cho

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.030

Research on Core Skills Demand of E-commerce Post Talents in Chinese Enterprises--Based on Analysis of Job Advertisement Content

Lin Liu

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.052

Research on the Content and Path of Pre Job Training for Employees in Cross Border E-Commerce Enterprises Based on the Internet Plus Background

Yuan Zhang

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.095

Research on Location Selection of Fresh Agricultural Products Warehouse Based on E-commerce Platform

Xiaohu Shen, Fengjing Xiao

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.129

Research on the Promotion of Economic Growth Based on the E-commerce Development under the Internet Background

Wei Yazhou

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.136

Credit Problems and Guarantee Measures of Cross-border E-commerce in China

Yuanfang Zheng

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.179

The Influence of e-Commerce on Accommodation Industry

Zhong Yuting

Abstract | PDF | HTML | Pub. Date: Oct 2019

DOI: 10.25236/ermbfe.2019.185