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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Research on the Construction of Commercial Operation and Management Mode of Jiangxi Outdoor Music Festival

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DOI: 10.25236/ermbfe.2019.070


Linfei Wang

Corresponding Author

Linfei Wang


This article mainly explores the Jiangxi Province Outdoor Music Festival, the way its commercial operations and management models are constructed. The main contents are three levels, namely, the industrial model and living environment of the outdoor music festival, the commercial operation and management mode of the innovative outdoor music festival, and the attention to the details and atmosphere of the outdoor music festival. The purpose is to provide reference for relevant personnel to promote the stable development of domestic music festivals.


Jiangxi Province; Outdoor Music Festival; Commercial Operation; Management Mode