Author(s)

Zhang Yanjun

Corresponding Author

Zhang Yanjun

Abstract

The current improvement of people's living standards has effectively changed people's consumption concepts and lifestyles. Tourism has also become one of the important leisure methods that people choose in their leisure time. The development of the tourism industry has become more mature in the current development mode. At the same time, the arrival of the era of smart tourism has prompted consumers to transform their consumption behaviors. People use their mobile terminals and rely on the Internet to arrange their own itineraries. Traditional tourism way has been unable to meet the demand of Xu Weifei for tourism consumers. Therefore, from the perspective of smart tourism generated by the development of network information technology, this paper studies the influence mechanism of tourists' consumption behavior changes, summarizes the current situation of smart tourism and reveals the existing status, and also needs wisdom. Tourism management methods, service methods and marketing channels analyze the influence degree of tourism consumers' consumption behaviors, and summarize their causes, which promotes the theoretical content of smart tourism to be enriched, and ultimately guarantees the smooth tourism industry under the era of smart tourism.

Keywords

Smart tourism; tourism consumer behavior; impact mechanism; strategy