Research on Problems and Countermeasures of Fresh Agricultural Products E-commerce Development in China
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DOI: 10.25236/ISMEEM.2019.056
Corresponding Author
Zhang Wei
Abstract
With the continuous improvement of living standards of Chinese residents and the development of e-commerce, the demand for fresh agricultural products is also growing. Through the analysis of the current situation and shortcomings of the development of e-commerce of fresh agricultural products in China, the corresponding countermeasures are put forward to promote the healthy and sTable development of e-commerce of fresh agricultural products in China.
Keywords
Fresh agricultural products; E-commerce; Current situation and problems; Countermeasure and suggestion