Application Research of E-commerce in Rural Revitalization
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DOI: 10.25236/ISMEEM.2019.030
Author(s)
Zhao Zhenghua, Yang Yang
Corresponding Author
Zhao Zhenghua
Abstract
With the gradual maturity of network technology, e-commerce has become an important driving force for the development of national economy, and also a potential economic activity for the development of rural areas. As an important component of the national economy, rural economy not only relates to the quality of life of rural residents, but also has a profo¬und impact on the economic development of the whole country. In this context, this paper clarifies the development status of e-commerce in rural areas, analyzes the existing problems and causes, and puts forward feasible suggestions and Countermeasures to improve the status quo. The aim is to promote the matching of rural economy and e-economy development mode, respond to the policy of revitalizing rural areas, and realize the sustainable and healthy development of e-commerce in rural areas.
Keywords
Electronic Commerce; Rural revitalization; Network; Application