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Web of Proceedings - Francis Academic Press

Research on Product Display Based on VR-Platform Platform

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DOI: 10.25236/isaicn.2019.052


Shouqian He

Corresponding Author

Shouqian He


Product display design is an important part of current industrial design. It belongs to the interdisciplinary research field. At the same time, it is affected by many factors such as economy, technology and so on. In the process of exhibition design development, it is influenced by the level of economy, science and technology, art and so on. Therefore, the emergence of virtual reality technology has greatly promoted the transition of the product display stage, changed the traditional marketing method, and optimized the marketing decision. This paper combines virtual reality technology and some related theories of display, and adopts examples to realize the import from 3D modeling into VR-Platform platform, and finally realize virtual interactive display.


Virtual Reality, VR-Platform, Product Display