Author(s)

Ce Zhou

Corresponding Author

Ce Zhou

Abstract

At present, the creative industry is developing rapidly, which drives the development of creative products design. Creative products design covers many aspects, and the visual impact is an important factor. When creative products design has visual impact, the performance, appeal and impact can be increased and design effect can be improved. Therefore, in the creative products design, enhancement strategy of visual impact should be constantly pursued to increase the design effect.

Keywords

Creative product, product design, visual impact, design strategy