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Teaching Innovation of Business English Major in Colleges and Universities Based on the Training Objectives of Innovation and Entrepreneurship Ability

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DOI: 10.25236/ietrc.2019.192

Author(s)

Zhang Xiaohong, Zeng Xiaolong

Corresponding Author

Zhang Xiaohong

Abstract

Faced with the current development trend of China's society, the cultivation of innovation and entrepreneurship has become a major part of the cultivation of talents in colleges and universities. The business English major in colleges and universities should integrate innovation and entrepreneurship education with professional education, and build a scientific and reasonable teaching system to enhance the cultivation of innovative and entrepreneurial talents in business English. This paper mainly analyzes the problems in the innovation and entrepreneurship education of college business English major, and explores the teaching arrangement of courses in business English major.

Keywords

Innovation and entrepreneurship, business English major in colleges and universities, teaching innovation