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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Research on the Development Path and Countermeasure of Cultural Industry in Ethnic Areas from the Perspective of Whole Industry Chain

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DOI: 10.25236/icebfm.2019.098

Author(s)

Zhang Ying

Corresponding Author

Zhang Ying

Abstract

Due to historical, geographical and other factors, ethnic minority areas have formed a large gap in economic development and the developed areas of the Middle East. Therefore, the development of ethnic minority areas must give full play to the unique advantages of cultural resources in order to narrow the gap between ethnic minority areas and developed areas as soon as possible. The development of cultural industry has become one of the important symbols of national wealth and international competitive advantage. The industrialization of national culture is actually a form of innovation and inheritance of national culture, which is conducive to the maintenance of cultural diversity. Industrialization development is a cluster concept. The industrial chain is the context of the development of national cultural industries. The marketing of national cultural industries inevitably needs to be examined and coordinated based on the perspective of the industrial chain. In the case of the development of the cultural industry, the extension of its industrial chain can maximize the benefits of China's cultural industry.

Keywords

Ethnic Minority Areas, Economic Development, Cultural Industry, Industrial Chain