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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

An Empirical Study on the Choice Factors of Third-Party Payment Means under Internet Finance

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DOI: 10.25236/icebfm.2019.085

Author(s)

Zhiguang Guo, Jianing Gan

Corresponding Author

Zhiguang Guo

Abstract

With the continuous development of third-party payment transactions, it is of great significance to do a good job in the management of payment funds. Based on this, the author carries out empirical research on the factors that influence the choice of third-party payment means under Internet finance. The third-party mobile payment risk assessment model is empirically analyzed, and based on this, relevant policy recommendations are given. According to relevant research results, with the continuous development of Internet finance, enterprises and individuals are provided with more convenient and fast payment methods. As an important part of Internet finance, third-party payment has played an increasingly important role in market transactions and financial services.

Keywords

Internet, Finance, Third-Party Payment Means