Author(s)

Shengnan Zhang

Corresponding Author

Shengnan Zhang

Abstract

With the rapid development of China's economy, people's life and work forms are closely related to data. In today's big data era, enterprises are faced with many opportunities and challenges in their own development. Only by keeping pace with the big data era and making full use of data to generate economic benefits and commercial values for enterprises, can enterprises survive and develop better. Based on the background of big data era, this paper briefly discusses the effective countermeasures of enterprise management mode innovation.

Keywords

Big data era, Enterprise management mode, innovation