Research on Development Strategy of Manufacturing Industry in Pearl River Delta Based on SWOT-AHP Model
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Dan Bai, and Pengbo Liu
The manufacturing industry is the pillar industry of the national economy, and the Pearl River Delta region, as an important manufacturing base of China, promotes the sustainable development of the local economy. However, in recent years, the Pearl River Delta manufacturing industry has encountered great difficulties. Based on the analysis of the Pearl River Delta manufacturing industry and its environmental development status, the SWOT-AHP model is used to study the development strategy of the Pearl River Delta manufacturing industry by combining qualitative analysis and quantitative analysis. It is found that the most important factors affecting the development of the manufacturing industry in the Pearl River Delta are the Guangdong-Hong Kong-Macao Greater Bay Area，he superior geographical environment and the international environmental impact; the lack of independent innovation capacity, the rising labor force and other factors have a relatively small impact on the development of the Pearl River Delta manufacturing industry. Using the strategic quadrilateral to judge the analysis results, it is found that adopting the SO strategy is more conducive to the development of the manufacturing industry in the Pearl River Delta.
Manufacturing industry, SWOT-AHP, Development strategy