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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Issues and Methodologies in Ecological Linguistic Landscaping

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DOI: 10.25236/aisallc.2019.089

Author(s)

Li Yi

Corresponding Author

Li Yi

Abstract

Both of linguistic landscape (LL) studies and Ecolinguistics have been growing in separate ways in China and abroad in recent years, however, few LL researchers draw their attentions to the urgent global ecological crisis and address the linguistic issues therein, whereas scholars of ecolinguistics tend to approach the crisis mainly in the media with discourse analysis, overlooking the resources in public space. In an attempt to explore the possibility of an ecolinguistic landscape study combining the essences of LL and ecolinguistics, this paper provides an ecological reflection on the issues of language landscape studies, and argues that ecolinguistic landscaping is both the means and ends for ecological discourse analysis and harmonious discourse construction, also we should adopt a renewed version of ecolinguistic categorization of LL dataset, with an aim to address the eco-problems in LL..

Keywords

Ecolinguistic Landscape, Ecological Linguistic Landscape, Ecolinguistics, Ecolinguistic Coding Scheme