Author(s)

Jinghe Zhu

Corresponding Author

Jinghe Zhu

Abstract

This paper studies the legal issues of anti-unfair competition from the perspective of Internet+ according to the idea of “proposing a problem - analyzing the problem - solving the problem”. Firstly, the current situation of new types of unfair competition from the perspective of Internet+ in recent years is analyzed and categorized. Then, based on the analysis of the current situation, the legal issues of unfair competition from the perspective of Internet+ are proposed. Finally, relatively comprehensive suggestions are provided from four aspects: the scope of legal protection, consumer interest clauses, Internet consumers’ rights to appeal, and the dynamic balance between the interests of Internet consumers and the interests of Internet operators and social public interests.

Keywords

Unfair Competition on the Internet, Consumer Rights and Interests, Rights and Interests Protection, Countermeasure Research