Legal Analysis of “Clip Coupons” Event on Pinduoduo
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DOI: 10.25236/icemeet.2019.392
Corresponding Author
Changcheng Liu
Abstract
Recently, some people use the “coupon loophole” to get large quantities of coupons without threshold and consumption. This resulted in the loss of tens of millions of RMB on the social shopping platform, which attracted the attention of public opinion. This paper aims at sorting out and analyzing the beginning and end of this event, sorting out the legal relationship and clarifying the legal responsibility. Moreover, to safeguard the legitimate rights and interests of all parties, ensure a fair and honest trading environment, and promote the sTable and healthy development of the electronic shopping industry.
Keywords
Electronic shopping, System bug, Coupon clipper, Legal responsibility