Author(s)

Zhou Feng

Corresponding Author

Zhou Feng

Abstract

Big data's information usually has the characteristics of diversification and complexity, which not only has a far-reaching impact on all occupations, but also has a greater impact on the ideological and political education of college students. With the rapid development of big data's technology, the ideological and political education in colleges and universities has ushered in a new opportunity of development, and at the same time, it is facing great challenges. It is necessary to analyze the impact of big data on the ideological and political education in colleges and universities, fully excavating and utilizing the advantages of big data, and actively exploring the creative path of ideological and political education under big data background. Through the presentation and discussion of big data's basic characteristics, we can sort out the great numbers.

Keywords

Big data University ideological and political Education Development path