Author(s)

Jiamin Li

Corresponding Author

Jiamin Li

Abstract

The era of big data has gradually become a new trend of world development and thus created a new economic form. This epoch-making change began to promote the development of China's accounting industry tremendous changes. This great change has put forward higher requirements for the training of accounting talents in higher education. This paper first expounds the impact and challenge of the big data era on the traditional accounting industry, and then analyses the current situation of the training mode of accounting talents in Colleges and universities in China, the existing problems and pressures under the new economic form. Finally, it analyses how to cultivate the objectives, training process and teaching methods of the training mode of accounting talents in the big data era. Reform and innovation are also carried out.

Keywords

Big data, Change and Challenge, Accounting talents, Training mode