Author(s)

Zan Zaili

Corresponding Author

Zan Zaili

Abstract

Under the situation that the new media occupies the absolute dominant position, the new media has a great attraction for college students. However, college students' social awareness is limited, and their perception, choice and judgment of the media are not as ideal as expected. Therefore, the cultivation and improvement of College Students' media literacy has become an important social issue. This paper mainly puts forward relevant strategies to improve college students' media literacy from the perspective of school education, government-led, media industry norms and self-discipline, and college students themselves.

Keywords

College students' media literacy, New media, media literacy education