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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Analysis on the Influencing Factors of Network Attention of Canton Fair

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DOI: 10.25236/icess.2019.080

Author(s)

Zhenjie Liao

Corresponding Author

Zhenjie Liao

Abstract

As an important tool and way of data acquisition, Baidu Index plays an important role in the analysis and research of related issues. Based on Baidu Index System, the data of network attention of Canton Fair in different regions of China are collected, and the influencing factors are studied. The study found that: the network attentions to Canton Fair were influenced by the network developed, regional economic development, the exhibition industry development and population size factor.

Keywords

Baidu index, Network attention, China Import and Export Fair (Canton Fair), Influencing factors