Author(s)

Quanzhi Lei

Corresponding Author

Quanzhi Lei

Abstract

With the emergence and development of digital media technology, its application fields and scope of influence have expanded to many aspects of social development. The emergence of digital multimedia technology and its application in the field of visual communication design have made the visual communication effect show unique characteristics of the times. The multi-dimensional, virtual and simple visual communication design style has greatly changed the traditional effect of visual communication design, making it more in line with the aesthetic concept of modern people, bringing great convenience and rich visual experience to people's lives.

Keywords

Visual Communication, Digital Media, Factors and Development