The Embodiment of Artistic Conception within Design
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Originates from the rich soil of Chinese ancient literature, the artistic conception theory is a unique aesthetics concept in China. The thought of artistic conception can be embodied in modern product design through skillfully deployment of product elements such as configuration, material and color. The rebirthing and re-expressing of traditional artistic conception can evoke audiences’ emotional resonance and trigger their relevant or divergent thinking. In this process, the special atmosphere of product is created.
Artistic Conception, Product Design, Resonance of Emotion