Author(s)

Xiaobo Huang

Corresponding Author

Xiaobo Huang

Abstract

Since the new century, the economic system of China has undergone profound transition to market economy; the trend of cultural globalization has been surging forward vigorously. Analyzing China’s ethnic minority films from the perspective of media ecological environment theory, it can be seen that these movies have explored a path of expressing localization in the context of globalization, and found a unique diversification mode after a series of trial and error in the changeable new media environment. In the propagation paths constructed by the new content and new approaches, this paper explores the propagation effects of national films in the new century, and their relations with propagation logic, communication orientation and aesthetic standards.

Keywords

New Century, Ethnic Minority Films, Propagation Effects and Paths