Author(s)

Yifei Chen

Corresponding Author

Yifei Chen

Abstract

With the development of Internet finance, the Internet financing model has also been continuously innovated. This paper analyzes the key elements of the Internet financing model which include the financing demand side, the investment platform and the entity who provide cash flow, and establishes the pricing model of the Internet financing model. On this basis, it analyzes the model of the entity who provide cash flow gain profits from financing, the model of the effective guarantor gain profits from financing and the revenue of financing platform, and the factors which influence the maximizing the effect of financing system to improve the practical use of the Internet financing model.

Keywords

Internet Financing, Financing Demand Side, Maximize Benefits, Game Theory