Author(s)

Dongxia Wang

Corresponding Author

Dongxia Wang

Abstract

The development of cross-border e-commerce in China is unstoppable. Cross-border e-commerce, as its name implies, not only has the characteristics of trans-regional, cultural and institutional, but also has a wide range of network operations due to its global characteristics. It has a service system integrating marketing, payment, settlement, supervision, etc. to provide a broader consumer platform. This paper mainly reviews the classification, development status, existing malpractices and countermeasures of cross-border e-commerce business models in China. It is believed that in the context of rapid development of network economy, China's cross-border e-commerce must break through the limitations of the model in existing businesses and conduct innovations in business models.

Keywords

Cross-Border E-Commerce, New Economy Status