Author(s)

Yanqing Cui

Corresponding Author

Yanqing Cui

Abstract

Animation, as a sunrise industry in the 21st century, contains infinite market opportunities. The animation industry represented by Japan, South Korea and the United States is an important pillar industry for its rapid social and economic development. In recent years, China's animation market has entered more and more countries, such as Japan, South Korea and the United States, while China's animation industry lacks strong competitiveness and vitality. Ultimately, it is not enough for China's animation culture to have an impact. Therefore, based on the development status of China's animation industry, this paper conducts an in-depth discussion on the cultural communication and industrial development of China's animation industry from the perspective of TV media communication.

Keywords

Tv Media, Animation Culture, Communication Channels, Path of Development