Author(s)

Shuhua Nan, Yuwei Wang

Corresponding Author

Shuhua Nan

Abstract

Whether we can effectively prevent and respond to the crisis under the background of economic globalization will directly affect the main participants in economic globalization. It is also related to the sustainable development and economic security of China's economy and society. Therefore, it is necessary to understand in time the types of crises that enterprises may encounter under the background of economic globalization, to deeply analyze the internal mechanism of various new types of crises, and to take appropriate effective measures to manage them. Based on the author's learning and practical experience, this paper first analyzed the nature and reasons of enterprise transformation, and then discussed the driving effect of economic globalization on the strategic transformation of enterprise management. Finally, the paper put forward the strategies of business strategy transformation under the background of economic globalization.

Keywords

Economic Globalization, Crisis, Enterprise Management, Strategic Transformation