Author(s)

Chunyang Zhang, Wei Wang

Corresponding Author

Chunyang Zhang

Abstract

Data-driven public sports service supply faces theoretical tensions and practical dilemmas: New Public Management (NPM) prioritizes efficiency but risks data monopoly and privacy leaks; the Health Ecology Model (HEM) pursues precision and equity yet may exacerbate the digital divide; Sports Industry Economics (SIE) seeks a market-public balance but suffers from ambiguous data property rights. To address these paradigm conflicts, this paper proposes the "EPS Three-dimensional Integration Framework" (Efficiency-Precision-Sustainability), aiming to achieve dynamic balance among multi-dimensional values. Drawing on empirical evidence from Chinese practices (e.g., Zhejiang’s "Zhe Li Fitness" APP, Xiamen International Marathon), the framework integrates NPM’s efficiency orientation, HEM’s precision logic, and SIE’s sustainability pursuit. Results indicate that data-driven supply optimizes resource allocation (e.g., 20% higher venue turnover in Chengdu) and enhances service personalization, but requires addressing data silos, talent shortages, and digital inequities. The EPS framework and its derived government role transformation (from "data controller" to "agile governor") provide actionable insights for public sports service innovation in the digital era.

Keywords

Data-driven, Public Sports Services, Theoretical Integration, EPS Framework, Agile Governance