Author(s)

Xingyu Li

Corresponding Author

Xingyu Li

Abstract

Under the background of double-carbon target, the operation mode of enterprises is facing profound changes, and how to enhance sustainable competitive advantage with the help of Green Supply Chain Management (GSCM) has become a key issue. The purpose of this paper is to explore the driving mechanism of GSCM to the sustainable competitive advantage of enterprises under the goal of double carbon. Through theoretical research and literature review, this paper analyzes the opportunities and challenges faced by GSCM under the dual-carbon goal, analyzes its relationship with the sustainable competitive advantage of enterprises, and deeply discusses the mechanisms such as resource integration and optimization, innovation drive, market response and expansion that GSCM drives the sustainable competitive advantage of enterprises. It is found that GSCM plays a significant role in promoting the sustainable competitive advantage of enterprises by integrating internal and external resources, promoting various innovations and effectively responding to and expanding the market. The research conclusion highlights that resource integration serves as a core mediating mechanism, providing enterprises with both direct and indirect pathways to achieve sustainable competitive advantage, and offers strategic guidance for optimizing SCM and advancing green transformation under the double carbon target.

Keywords

Double Carbon Target; Green Supply Chain Management; Sustainable Competitive Advantage of Enterprises; Driving Mechanism; Resource Integration