Author(s)

Wei Huang

Corresponding Author

Wei Huang

Abstract

Self-representation on the Internet in social media is totally different from traditional methods in the presentation objects, presentation methods and presentation effects with distinct characteristics of the times and profound impact on individuals and society. However, it is still the true social and real life that plays an important role in online social media. The distinction of social foundations and operational mechanisms behind different media helps to guide people to achieve effective "positive presentation" through institutional construction.

Keywords

Internet, Social media, Goffman, Self-presentation.