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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Research on the Design and Planning of Urban Tourism Image

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DOI: 10.25236/busem.2018.108


Xin Wei

Corresponding Author

Xin Wei


Tourism activities are produced with the development of human society. Since China's reform and opening up, tourism, including urban tourism, has made considerable progress. The author believes that a good city image will weaken the unfavorable factors in the development of tourism and the design and construction of urban image will promote the development of urban tourism. The development of tourism will help shape the image of the city, especially the image of urban tourism. It is a relationship of mutual reliance, mutual promotion, and common development. Finally, this paper points out the problems that should be paid attention to in the construction of city image.


Urban tourism image, Design and planning, Image update.