Author(s)

Kaixuan Wang, Wen Bao

Corresponding Author

Wen Bao

Abstract

The digital agriculture platform model is an agricultural economic development model based on bilateral or multilateral platform economy, which has attracted much attention because of its important role in agricultural efficiency, farmers' income increase, and rural revitalization. At present, China has developed a variety of models such as agricultural product e-commerce platform, comprehensive service platform for agriculture, agricultural industry chain service platform, and composite digital agriculture platform, but there are still problems such as insufficient production capacity empowered by digital technology, weak agricultural digital service capacity, industrial integration development and outstanding shortcomings of the value chain. Based on the theoretical framework of the "three systems" of high-quality agricultural development, this paper proposes a specific innovation path, and optimizes the supply mechanism of agricultural production factors by strengthening the positive externalities of digital technology and data elements in the production system. In terms of the management system, we will build a high-quality platform agricultural service system by improving the service level of the platform and the cultivation of digital technology talents. In terms of industrial system, we will build a platform agricultural ecosystem by innovating platform design and value creation logic.

Keywords

Digital Agriculture Platform, High-quality Development, Value Chain