Author(s)

Zhuo Yali, Liu Lan

Corresponding Author

Zhuo Yali

Abstract

This article mainly explores the interactive design methods in the field of industrial design, and studies how to optimize the user experience and improve the market competitiveness and user satisfaction of products through these methods. Based on the development and present situation of industrial design, the research emphasizes the importance of interactive design in modern product design, and clarifies the key role of optimizing user experience. Through the comprehensive use of various research methods, this article systematically combs the theoretical basis of interaction design, including user research and demand analysis, interaction design principles and strategies, design processes and tools. In the practical part, the research focuses on the optimization of interface design and interactive logic, and shows how to create a beautiful and practical product interface. The research results show that following the user-centered design concept, combined with scientific testing and assessment methods, can improve the user experience of products and enhance the market competitiveness of products. It is of great significance to the application of interactive design and user experience optimization in industrial design practice.

Keywords

Industrial design; Interactive design; User experience; Optimization strategy