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Web of Proceedings - Francis Academic Press

The Analysis of Innovative Operation Model for the Activation of Exhibition Heritage Based on Sustainable Development Concept

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DOI: 10.25236/ieesasm.2024.034

Author(s)

Qiqi Tang, Ziyi Mao, Zhiyu Chen, Yichun Ding, Xiaoping Shi

Corresponding Author

Qiqi Tang

Abstract

The revitalization and innovative operation of exhibition heritage, as a hot topic of the new era, is leading the exhibition industry towards sustainable development. Starting with the concept and current situation of exhibition heritage, this paper deeply analyzes existing shortcomings and proposes a sustainable innovation operation model for exhibitions. Under the in-depth integration of green and sharing concepts, exhibition activities have achieved environmental protection, resource conservation, and efficient utilization. At the same time, new directions in internet operations, such as virtual space construction and digital IP development, have injected new vitality into the revitalization of exhibition heritage. This paper's exploration contributes to promoting the green, shared, and intelligent development of the exhibition industry, achieving a dual enhancement of economic benefits and social influence.

Keywords

Exhibition Heritage; Revitalization and Innovative Operation; Green Concept; Sharing Concept; Internet Operations; Sustainable Development