Research on the Mechanisms of Stakeholder Influence on Corporate Social Responsibility
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DOI: 10.25236/ieesasm.2024.020
Corresponding Author
Chanjuan Zhang
Abstract
This study explores how firms use Corporate Social Responsibility (CSR) as a strategic tool for resource acquisition and risk management, drawing on resource dependence theory. It examines the role of external stakeholders—governments, industry associations, and suppliers—in shaping CSR initiatives, especially under regulatory uncertainty. CSR helps firms enhance legitimacy and secure critical resources like land and tax incentives. While CSR aligns with organizational goals, motivations vary: some firms engage in CSR for reputational benefits, others for resource access, and some may resort to "greenwashing." The paper concludes with suggestions for future research on CSR's evolving role in response to changing regulatory environments and stakeholder expectations.
Keywords
Corporate Social Responsibility, Strategic Management, Stakeholder Relationships, Competitive Advantage