Author(s)

Junsong Zhu, Wei Wei

Corresponding Author

Junsong Zhu

Abstract

Jiangxi Province covers a total area of 166,900 square kilometers. According to statistics at the end of 2023, the province's permanent population was approximately 45.15 million, with rural residents accounting for 16.65 million, or 36.87%. Jiangxi is a major agricultural province, with arable land accounting for 2.13% of the nation's total, and agricultural production representing about 3.16% of the national output. Rural development is a top priority for the Jiangxi government. The development of rural logistics is influenced by the consumption levels of rural residents. Improving rural consumption levels can promote the development of rural logistics. As the consumption levels of rural residents continue to rise, this stimulates the circulation of daily necessities and agricultural products, thus driving the growth of rural logistics. [1] Therefore, increasing rural residents' purchasing power and consumption capacity will strongly propel the development of rural logistics.

Keywords

Jiangxi Province; Rural Logistics; Development Status; Countermeasures