Author(s)

Wenhua Mu

Corresponding Author

Wenhua Mu

Abstract

Among them, corporate culture is a powerful embodiment of the comprehensive strength of enterprises. In the process of rapid development of enterprises, corporate culture plays an important role in rallying the joint efforts of employees, improving work efficiency and building corporate brands. Therefore, calling for the return of human nature has become a rapidly spreading trend of the times. With the progress of society, the material life in economic life is increasingly showing a development trend of mutual penetration, mutual promotion and mutual supplement with culture. The so-called "management culture" is formed when the specific culture of a specific nation, society and cultural circle permeates and reflects the management process.It mainly refers to the guiding ideology, management philosophy, and management style of management. When facing external challenges, this internal cohesion can make the enterprise clench like a fist, forming a powerful force. With the globalization of the economy, although the transmission and transfer of production technology and organizational structure of enterprises around the world have become increasingly easy, people's behavior and values still have cultural characteristics that are difficult to change. It is precisely this that poses challenges to cultural integration among employees in cross-cultural enterprises.

Keywords

Corporate culture; Business management; Integration; Comprehensive strength