Author(s)

Zhao Zhenhua

Corresponding Author

Zhao Zhenhua

Abstract

This article aims to explore the artistic characteristics and innovative practice of film and television editing in the era of big data. Through in-depth research and analysis, this article reveals how big data affects and promotes the development of film and television editing art, and puts forward innovative editing methods based on big data. The application of big data technology has significantly improved the accuracy and audience satisfaction of film and television editing, and also put forward new skills requirements for editors. Through the data-driven editing decision process, we can find that the rhythm control, emotional guidance, visual aesthetics and narrative logic of the film have been significantly optimized. In addition, the integration of individualized elements further enhances the audience's viewing experience. This article provides specific innovation paths and suggestions for the film and television industry and editors in order to promote the sustainable development and progress of film and television editing art. This not only helps to improve the production level and audience experience of film and television works, but also points out the direction for the future development of film and television industry.

Keywords

Big data; Film and television editing; Artistic features; Data driven; Individualized editing