Author(s)

Xuefei Liu, Chen Huang, Weijing Han

Corresponding Author

Xuefei Liu

Abstract

With the rapid development of China's social economy, the training mode of business administration professionals is in urgent need of innovation. In this paper, we take ‘position course competition certificate’ integration as the core to explore the practice of business administration professional training mode. Firstly, it analyses the problems of insufficient practical ability and low comprehensive quality that exist in the current training of business administration professionals. Secondly, through the integration of position demand, course setting, skill competition, and vocational certificate, we can achieve a high degree of connection between talent cultivation and market demand. Finally, the paper proposes that educational institutions should strengthen the construction of dual-teacher faculty, develop three-dimensional teaching resources, expand high-quality internship bases, and fully mobilize the enthusiasm of students to participate in competitions and certificates through the implementation of credit replacement and other initiatives. The purpose of this paper is to provide a useful reference for the reform of business administration education in China, in order to adapt to the economic development and social needs and to cultivate business administration professionals with high-quality and strong abilities.

Keywords

Position, Course, Competition and Certificate, Business Administration Majors, Parenting Model