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The Application of AIGC Technology Based on Information Visualization in Visual Communication Design

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DOI: 10.25236/icmmct.2024.005


Xuenai Wang, Wan Qi, Wen Xu

Corresponding Author

Xuenai Wang


With the rapid growth and widespread application of information technology, the position of information visualization in the field of visual communication design is increasingly prominent. Especially driven by artificial intelligence (AI) technology, AIGC technology has been widely and deeply applied in visual communication design. It not only integrates automatic content generation technologies from multiple fields such as computer graphics processing, digital virtual shooting, and CG special effects production, but also greatly enriches the expression forms and creative techniques of visual communication design. The introduction of AIGC technology has made significant progress in visual communication design in areas such as data processing, image generation, and interactive experience. By utilizing AI algorithms and graphical computing techniques, AIGC can efficiently process and analyze large-scale data, transforming it into intuitive and easily understandable visual forms. This not only improves the efficiency and accuracy of design, but also provides designers with more innovative inspiration and possibilities. By applying AIGC technology, designers can create more exquisite and realistic visual effects, enhancing the attractiveness and dissemination of their designs.


Information visualization; AIGC technology; Visual Communication Design