Author(s)

Jin Chen

Corresponding Author

Jin Chen

Abstract

Rural home-stay is one of the important means to promote the development of rural tourism and plays a very important role in rural revitalization. Jilin Province rural tourism resources are very rich, rural tourism development is in full swing. The characteristics of regional rural tourism are obvious, and the rural home-stay arising from rural tourism and rural revitalization have gradually formed certain regional local characteristics, but there are also some problems, which restrict the healthy and rapid development of rural home-stay in Jilin Province to a certain extent. By investigating the current situation of rural home-stay development in Jilin Province, this paper points out the problems existing in the operation and development of rural home-stay in Jilin Province, and puts forward the countermeasures of the development of rural home-stay in the aspects of market positioning, talent training, resource integration and innovative development from the perspectives of rural culture revitalization, talent revitalization, industry revitalization and organizational revitalization.

Keywords

Rural revitalization; Jilin Province; Rural home-stay; Development countermeasure