Author(s)

Shalan Sun

Corresponding Author

Shalan Sun

Abstract

This paper utilizes the theory of cultural industry innovation system and focuses on the construction of an innovation-driven development mechanism, based on the advantages and characteristics of the cultural resources in the Tuojiang River Basin. It explores the construction of a cultural industry innovation-driven mechanism in the Tuojiang River Basin from three aspects: product content innovation, macro policy orientation, and cultural industry expansion. It also proposes implementation suggestions for its optimization.

Keywords

Tuojiang River Basin Culture, Innovation-Driven, Mechanism Construction