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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Design of Smart Tourism Platform Operation System Based on Big Data

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DOI: 10.25236/iche.2022.070


Xiaoying Long, Hongxia Wu

Corresponding Author

Xiaoying Long


For online tourism can't meet the demand of personalized travel, unable to depth matching problem such as tourism resources, unable to provide decision data, with large data, such as artificial intelligence, VR, AR technology as the support, combined with the principle of wisdom tourism, analysis platform characteristics and determine the operation objectives, design data fusion model, test and evaluation, global travel wisdom big data platform is established. It is of great significance to promote the orderly, standardized and free flow of information flow on the smart tourism platform, and achieve the co-creation of multiple values by related tourism entities, which is of great significance to the innovation of smart tourism services.


Big Data, Smart Tourism, Platform Operation, The System Design