Analysis of Sustainable Development in Ice and Snow Sports Industry in Heilongjiang Province
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Heilongjiang Province is located in the northern part of China. Because of its geographical advantage, Heilongjiang Province should have the cultural background and geographical basis of ice and snow sports. The dimension of northeast China is high, and it is in the sub-cold climate of low temperature and cold all year, so the ice and snow resources are very rich. Under the long-term influence, the northeast area develops the sports enterprise with the aid of the ice and snow resources, and forms the unique ice and snow sports culture. With the growing pace of China's upcoming Winter Olympic Games, the enthusiasm of the government and the people in the development of ice and snow sports is also increasing. Therefore, in view of the current situation of the development of ice and snow sports tourism industry in Heilongjiang Province and the development of resources, the advantages and disadvantages of ice and snow sports tourism in Heilongjiang Province are clarified. To increase cultural publicity, expand the tourist market, promote the sustainable development of ice and snow sports tourism brands in Heilongjiang Province, further improve the construction of related supporting facilities, further strengthen the development of sports ice and snow tourism industry talents, meet the needs of the market, and achieve international integration and other development measures, which provides theoretical support for ice and snow sports tourism in Heilongjiang Province and promotes the rapid development of ice and snow sports tourism industry in Heilongjiang Province.
Ice and snow sports industry, competition, Heilongjiang Province.