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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Research on Economic Growth Potential and Development Power of Rural Tourism in the United States under New Normal and New Orientation

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DOI: 10.25236/iceesr.2021.076


Meiyi Wei

Corresponding Author

Meiyi Wei


With the rapid development of tourism and the gradual improvement of people's awareness of tourism, people hope to relieve the pressure from life and work. The way to travel in the busy work, coupled with the pursuit of simple, return to nature mentality, rural tourism has appeared. For The United States, rural tourism has excellent advantages in rich tourism and elegant and chic tourism environments. Rural tourism is a unique tourism industry in the United States. This article from the rural tourism development policy process, characteristics of rural tourism development pattern, the rural tourism development, and rural tourism experience enlightenment, analyzing four aspects in order to present an actual American rural tourism development present situation, for the tourism economy, means that the development model of rapid transformation, promote the transformation and upgrading of the tourism industry, enhance overall efficiency and quality.


New normal, Rural tourism economy, Growth potential, Driving force for development, Countermeasures