Author(s)

Juanjuan Wu, Xiangheng Luo

Corresponding Author

Juanjuan Wu

Abstract

At present, China is increasingly participating in international communication, among which business communication activities occupy a large part. Therefore, there is an increasing demand for business English talents with excellent cross-cultural communication skills in my country. Chinese colleges and universities should pay attention to improving students' cross-cultural communication skills when cultivating relevant business English students. This article puts forward relevant solutions to the problems of intercultural communication training methods in the current teaching process.

Keywords

Cross-cultural communicative competence, Business english, College educations