Author(s)

Xu Yingchang, Xu Yi, Chen Yongqiang

Corresponding Author

Chen Yongqiang

Abstract

Zhejiang Province is a coastal province with high degree of opening up and developed economy, which has regional advantages. In the wave of globalization of service trade, the development of service trade will bring new opportunities for its development. Based on Porter-DIA model, this paper collects the data of Zhejiang Province from 2006 to 2017, calculates the competitiveness of Zhejiang Province in service trade by using principal component analysis, evaluates and analyzes it with objective numerical values, and clearly understands the competitiveness of Zhejiang Province's service trade, so as to enhance the objective understanding of the overall strength of Zhejiang Province's service trade.

Keywords

Trade in services; Competitiveness; DIA model; Principal component analysis