Author(s)

Haiyan Wang

Corresponding Author

Haiyan Wang

Abstract

College students in today's era are deeply influenced by the new media reform, and the public opinion and influence brought by the new media era influence the ideology and behavior of contemporary college students in different degrees. Therefore, in this era, college teachers need to attach great importance to the ideological and political work of cultivating college students, understand the background characteristics of the new media era, seize the opportunity to explore the reform of ideological and political education work, teachers need to improve their own sense of responsibility, actively lead students to the front end of the times, build a new media platform, understand the needs of contemporary college students, help college students establish the correct ideological and moral quality, and promote the healthy growth of college students..

Keywords

New Media; College Students; Ideological and Political Education; Innovation Path