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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Discussion on the ideographic models of image from the perspective of semiotics

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DOI: 10.25236/iceesr.2020.008


FENG XiaoWei

Corresponding Author

FENG XiaoWei


Once the image enters people's eyes, it is no longer natural, but will show a certain meaning. According to the different ways of association between symbols and meanings, Pierce divides symbols into three types: iconic symbols, indicator symbols, and protocol symbols. This paper puts a set of image ideological cases under semiotic perspective. With the help of related theories and conceptual frameworks, the focus is on detailed observation and understanding of the understanding and limitation of the thinking image when expressing ideas from the perspective of related patterns. The characteristics of the image in expressing the meaning are studied, and the rules are sorted out from the intuitive level.


Image, ideogram, symbol, association mode