Robustness Test of Value Investing Theory in Media Company Stock
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DOI: 10.25236/icemeet.2020.043
Corresponding Author
Xuejiao Li
Abstract
This paper checks the robustness of Value Investing, which is widely used by Warren Buffett, Benjamin Graham and David Dodd. Enterprise Value Multiples and Equity Value Multiples are applied to comparison. Media companies in U.S., China, Japan and France are analysed from Oct. 8th ,2019 to Dec. 31th ,2020. Empirical results show 1) value investing is alive in media stocks; 2) compared with other ratios, PEG can provide a more accurate evaluation of stocks.
Keywords
Value investing, Enterprise value multiples, Equity value multiples, Intrinsic value, Media industry