Author(s)

Hua Zhang, Qishou Zou

Corresponding Author

Hua Zhang

Abstract

With the rapid development of the market, the requirements of the job market for talents also evolve. If there are not any subjects or courses in universities set related to the most needed talent or skills in the market, the discrepancy between supply and demand of human resources will be created, which can affect students’ employment. This paper offers three valuable suggestions on the direction of future development of marketing major through observations and analysis on the recruitment information in the marketing category in the job market.

Keywords

Marketing major, career direction, recruitment information